Best Practices for Complex, Integrated Communication Campaigns

Best Practices for Complex, Integrated Communication Campaigns

Last week, we caught up with Blu Pagoda Senior Strategic Consultant John Pacheco, who’s in the middle of an ambitious communication campaign that’s involved three years of planning and phased execution. We asked him to tell us some of his own best practices that have emerged through his 20-plus years of experience in complex communications. And he gave us his top three!

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How One Bring Your Kid To Work Day Sparked a Lifetime of Intention

How One Bring Your Kid To Work Day Sparked a Lifetime of Intention

Introducing our new Something Blu blog post series, The Consultant's Path! CEO Rachel Formaro shares a cherished memory from her childhood in this first series post. One that details how a typical Bring Your Kid to Work Day with her father turned into a creative briefing at an advertising agency, and how that led to a bit of unexpected independent success.

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5 Ways To Become an Effective Ally and Advocate at Work

5 Ways To Become an Effective Ally and Advocate at Work

In today's workplace, it's crucial for everyone to partake in promoting Diversity, Equity, Inclusion, and Belonging (DEIB), ideally starting at the very top! Regardless of your title, your role as an ally and advocate for underrepresented groups can foster a supportive, inclusive, and welcoming workplace culture for all colleagues, clients, and employees. Here are five tips on how to become an effective ally and advocate in the workplace…

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How To Write a Professional Short Bio

How To Write a Professional Short Bio

How do you feel when you join a new community platform and are asked to fill out another about me section? I don’t know about you, but I always stare at the screen blankly while trying to remember everything about myself and my accomplishments before deciding what might be appropriate to share based on the audience. And, of course, I stress about whether I sound full of myself or am not giving myself enough credit.

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How Does Blu Pagoda Mentor Highly Experienced Team Members?

How Does Blu Pagoda Mentor Highly Experienced Team Members?

Often, when one envisions the mentor-mentee relationship, we picture a novice in a field being guided, supported, and encouraged by a seasoned veteran. And yet, because each of our consultants already possesses a deep well of knowledge and experience, that image doesn’t quite fit how mentoring works at Blu Pagoda. Nevertheless, we greatly value the goals of mentorship, as they align with our core values of being good to one another and helping each other lead fulfilling lives.

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Consultant Spotlight: Linda May Cooney, Senior Project, Program, and Product Management Consultant

Consultant Spotlight: Linda May Cooney, Senior Project, Program, and Product Management Consultant

Consultant Linda May Cooney is a maestro at getting disparate team members working together—respectfully, collaboratively, and efficiently—for impactful results. Her passion for bringing all kinds of talent together extends to her home kitchen, where each family member brings their own specialty to the table for winning results. 

Read more about Linda’s expertise and passions in this week’s Consultant Spotlight.

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