John Pacheco brings more than 20 years of marketing and communications expertise to Blu Pagoda, having worked for several Fortune 500 companies that are among the most respected global brands in financial services.
His experience includes customer acquisition, retention, and loyalty marketing to consumers, small businesses, and enterprises, as well as corporate crisis communications strategy, brand preservation, and reputation management.
One of John’s passions is the emerging trend of conscious capitalism and the impact it will have on traditional marketing and advertising practices. He currently serves as co-founder and CEO of his early stage technology startup, Qurrency, which aims to connect consumers nationwide with brands and companies that closely align with their social values and beliefs.
John is a native Californian and a University of San Francisco graduate.